Slogan Needed. Apply Within.

Published in: Brainstorming, DesignPosted by Tyler on 06/26/06

I’ve been trying to come up with a good slogan for Snipplr for the last couple of days. I haven’t really been actively thinking about it – just letting the idea bounce around in the back of my head. A few possibilities that I’ve come up with are

  • Reusable code
  • Programming brains
  • Programmer’s brains
  • Give your brain a rest

I’m not very fond of any of them. I asked the guys at the office what I should do. They suggested

  • Take a snippet, leave a snippet
  • Share and share alike
  • Code and code alike
  • The website that Jon wanted
  • We don’t need no steenkin E’s!
  • Your code sucks. Use mine.

Again, none of them are winners. I’m sure something will come to me while I’m taking a shower. That’s where most of my good ideas appear.

Switching gears, you’ve probably also noticed that Snipplr doesn’t have a logo. In fact, other than the title bar, I don’t even mention the name of the website. This lack of branding was somewhat intentional. I originally built Snipplr as a tool for myself, so I didn’t give any thought to allowing for a logo in the layout. I wanted the design to be functional.

The obvious solution is to drop the nav bar down a bit and stick a logo (or at least the site’s name) in the top left corner. A more avant garde route would be to keep things as is – no branding. It’s a bold move, but it might be a clever way to distinguish Snipplr from other websites. It reminds me of how for the longest time 60 Minutes was the only TV show without a theme song. The point? They were so good they didn’t need a damn song. That simple, ticking stop-watch was enough.


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Posted By: Codetraveller on June 28th, 2006

Hm.. the first thing that came to mind is to do something with ‘code-looping’.

Others that might apply:
‘the power of good coding’

‘because you also won’t reinvent the wheel’

‘Quick snippets, without being dirty’
(towards quick and dirty solutions)

‘Good code is just a snippet away’

Well, that are some that came to mind. I hope they might be of some use in the further brainstorming towards a good slogan.

Something else, for the snippr site, you might want to conside RSS so people have an easy way to stay up to date and get back.

Keep up the good work!

Posted By: Tyler on June 28th, 2006

Thanks for the suggestions. I really like “Good code is just a snippet away.”

RSS are available. Right now you can get a feed of all the newest snippets and individually for each user. I’ll be adding more options to allow you to filter your feeds based on tags and languages during the next few weeks as I build out the site.

Posted By: iEagle on June 30th, 2006

Not sure if you’re still interested in slogan suggestions, but here’s one:

Code Lives Here.

Posted By: Tyler on June 30th, 2006

Hmm. I like it!

Posted By: You Know Who on June 30th, 2006

“The areola of code management.”

Posted By: Chriztian Steinmeier on July 5th, 2006

Suggested slogans:

“- less typing”
“- code in hyperspace”
“- coding with the red pill”
“- recycling for develprs”
“- the copycat got kittens!”

and so on and so forth…

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